client: 2017-2024
For almost 7 years, I was a part of the creative team for Drybar – I worked with the brand through a lot of growth and many evolutions, and it was always an exciting challenge to find new ways to tell the Drybar story. My work spans from creating product launch campaigns with 100+ deliverables, art direction and concepts for photoshoots, partnership activations with brands including Disney and Amazon, to designing multichannel marketing assets in both digital and print formats for Drybar shops and national retailers like Sephora and Ulta.
Product Launch Campaign
CROWN TONIC
Product Launch Campaign
SPARKLING SODA
Product Launch Campaign
FINAL CALL
Brand Marketing
SOCIAL | EMAIL | PRINT
Brand Partnerships
In my time working with Drybar, we collaborated with many other brands to bring partnerships to life, whether it was promoting a new movie release, or creating in-shop events and activations to introduce a new brand to their clients.
